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GIGIL Manila

Founded by : Herbert Hernandez, 1 January 2017

Philippines
50 to 250 employees

About the Company

GIGIL, recognized as the #1 Agency in the Philippines and the #1 Independent Agency in Asia in 2023 by Campaign Brief Asia, along with being awarded 4As Philippines Independent Agency of the Year in the same year, embodies passion and commitment. The agency invests wholeheartedly in creating innovative ideas that address business challenges, approaching a flyer with the same dedication as a film production. GIGIL is deeply involved in its clients' businesses, treating them as its own, and strives to bring ideas to life and turn them into impactful realities.

Being brave is a fundamental quality of GIGIL, as it fearlessly undertakes work that challenges and surprises brands. Recognizing that unexpected business results stem from unconventional advertisements, GIGIL encourages clients to embrace bold approaches, believing that fortune favors the brave. The agency is a choice for both ambitious Davids and seasoned Goliaths, creating an environment where risks are taken to achieve remarkable outcomes.

 

GIGIL stands true to its values, emphasizing real, impactful work that contributes to sales and becomes ingrained in pop culture. With a distinctly Filipino identity, the term "GIGIL" captures a sentiment that is challenging to translate into other languages, often described as "the overwhelming feeling of wanting to squeeze something." This essence encapsulates GIGIL's mission to create work that evokes various emotions and resonates globally while remaining distinctly Filipino. Above all, GIGIL emphasizes the element of fun, ensuring that its name embodies the spirit of being fun, Filipino, true, brave, and passionately dedicated to its craft.

Industry Type

According to the GICS (Global Industry Classification Standard) version of March 2023, GIGIL Manila’s industry classification falls within the following categories:
  • Sector: Communication Services
  • Industry group: Media & Entertainment
  • Industry: Media
  • Sub-Industry: Advertising
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Company Address

Bonifacio Stopover Corporate Center 23/F Bonifacio Stopover Corporate Center 31st st. cor 2nd Ave., Bonifacio Global City, Taguig, 1634 Metro Manila, Taguig, National Capital Region 1634, PH

Source : Google maps