Digital Marketing Specialist (SEO, Google Ads, & Advertising Traffic Management) - Work remote from home

Position Overview: As a Digital Marketing Specialist, you will be responsible for driving our online presence through effective SEO strategies, managing and optimizing Google Ads campaigns, and coordinating advertising traffic across multiple platforms. This is a unique opportunity to combine technical expertise with creative strategy, ensuring our marketing efforts are both effective and efficient.

Key Responsibilities:

SEO Strategy Development & Implementation:
Develop and execute SEO strategies to enhance organic search rankings and drive traffic.
Conduct keyword research and optimize on-page and off-page content.
Monitor and analyze website performance to continuously refine and improve SEO tactics.

Google Ads Campaign Management:
Plan, create, and execute Google Ads campaigns that align with business objectives.
Monitor and analyze campaign performance, adjusting strategies to maximize ROI.
Optimize ad spend to ensure campaigns are cost-effective and impactful.

Advertising Traffic Management:
Coordinate the scheduling and delivery of ad campaigns across various platforms.
Manage communication between creative, marketing, and technical teams to ensure seamless execution.
Ensure all ad content meets deadlines, quality standards, and brand guidelines.

Qualifications:

Proven experience in SEO, Google Ads management, and advertising traffic coordination.
Strong analytical skills with the ability to interpret data and make informed decisions.
Excellent communication and project management skills.
Ability to work independently and as part of a collaborative team.
Familiarity with SEO tools (e.g., Google Analytics, SEMrush), Google A