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Marketing Manager/Director

Salary undisclosed

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We are an innovative e-commerce business specializing in premium dietary supplements that promote wellness and healthy living. Our product range includes collagen boosters, detox supplements, joint pain relief, weight loss solutions, and more. We are looking for a highly organized, proactive, and results-driven Marketing Virtual Assistant to help grow our online presence, engage with customers,Oversee products advertising and boost sales.

The applicant should have a vast experience in e-commerce digital marketing/advertising and social media management in health and dietary supplements industry, with proven work and testimonials.

Key Responsibilities:

Social Media Management: Create, schedule, and manage social media posts across Instagram, Facebook , TikTok, and Pinterest to promote our supplement products and engage with followers.

Content Creation: Write SEO-friendly blogs, product descriptions, email newsletters, and educational content focused on supplement benefits and wellness tips.


Email Campaigns: Develop and manage email marketing campaigns, including product launches, promotions, and customer engagement sequences.

SEO & Keyword Research: Conduct keyword research specific to dietary supplements and optimize product listings, blog posts, and website content for search engines.

Customer Engagement: Respond to customer inquiries on social media and via email regarding product benefits, usage, and recommendations.

PPC Campaigns: Assist with the setup, management, and optimization of Google Ads, Facebook Ads, and other paid campaigns targeted at increasing supplement sales.

Influencer & Affiliate Marketing: Research and reach out to wellness influencers and affiliate partners to promote the brand and build relationships.

Analytics & Reporting: Monitor the performance of marketing campaigns and social media engagement, and provide weekly/monthly reports with insights for improvement.

Competitor & Market Research: Stay updated on supplement industry trends, competitors, and emerging ingredients to help inform marketing strategies.

Requirements:

Proven Experience: Minimum 2 years of experience in digital marketing, social media management, or e-commerce (preferably in the health and dietary supplements industry).

Content Creation Skills: Strong writing skills with experience in creating engaging, SEO-optimized content (blogs, social media posts, and product descriptions).

SEO Knowledge: Familiarity with SEO strategies, keyword research tools, and on-page optimization.
Social Media Expertise: Hands-on experience managing social media accounts, running promotions, and engaging with followers.

PPC Campaigns: Experience with Google Ads, Facebook Ads, and other PPC platforms is a plus.
Tech-Savvy: Familiarity with tools like Google Analytics, email marketing platforms (e.g., Mailchimp, Klaviyo), and social media management tools (e.g., Hootsuite, Buffer).

Strong Communication Skills: Ability to clearly communicate with the team, influencers, and customers in a professional and engaging manner.

Self-Starter: Ability to work independently and manage multiple tasks and deadlines.
Interest in Health & Wellness: Passion or interest in dietary supplements, wellness, or the health industry is a plus.

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