Customer Relationship Management Supervisor
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CRM Strategy Development:
Ability to develop and implement a comprehensive CRM strategy aligned with business goals and customer needs.
Technical Proficiency:
Understanding of CRM software platform Oracle, and ability to leverage it to its fullest potential.
Data Analysis:
Proficiency in analyzing customer data to derive insights that inform decision-making and improve customer interactions.
Customer Journey Mapping:
Skill in mapping out the customer journey across various touchpoints to identify areas for improvement and optimization.
Segmentation and Targeting:
Capability to segment customer bases and tailor strategies to different customer segments for personalized marketing and service delivery.
Customer Experience Management:
Focus on enhancing customer experience through CRM initiatives, ensuring consistent and positive interactions.
Campaign Management:
Ability to plan, execute, and measure marketing campaigns using CRM tools to target specific customer segments.
Cross-functional Collaboration:
Skill in working across departments (sales, marketing, customer service) to ensure CRM initiatives are integrated and aligned with overall business objectives.