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We are seeking a dynamic and experienced Social Media EA to join our growing team. As a pivotal member of our marketing department, you will be responsible for developing and implementing our social media strategy across various platforms. The ideal candidate will have at least 3 years experience in managing professional social media accounts with an understanding of social metrics and analytics.
- Develop, implement, and manage social media strategy to increase brand awareness, engagement, and traffic
- Create and curate engaging content for various social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and TikTok
- Monitor and analyze social media trends, audience behavior, and competitive activity to identify opportunities for improvement
- Collaborate with marketing, sales, and product development teams to create social media campaigns that align with business goals
- Manage social media content calendar and scheduling to ensure consistent messaging
- Monitor social media channels for customer comments, feedback and inquiries; respond in a timely and professional manner.
- Stay updated with the latest social media best practices, technologies, and trends.
- Utilize social media management tools to manage and optimize social media performance and efficiency.
- Minimum of three (3) years experience as a Social Media Manager, or similar role.
- Proven track record of managing social media platforms and growing followership
- Strong understanding of social media analytics and metrics
- Excellent written and verbal communication skills
- Creative thinker with a passion for content creation and storytelling
- Ability to work effectively in a fast-paced environment and manage multiple projects simultaneously
- Experience with social media management tools and analytics platforms (e.g., Google Analytics, Facebook Insights).
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