Lead Generation Specialist - Full-time Remote set-up

We are on the lookout for a Lead Generation Specialist to supercharge their sales pipeline through generating top-notch leads! This role is all about bringing high-quality prospects into their ecosystem, fueling exciting email marketing campaigns that will drive significant revenue growth. You’ll be the mastermind behind organizing and segmenting lead lists, ensuring the team never runs out of fresh opportunities. Ready to turn up the dial and help them scale from 30 to 50+ sales meetings a month? Let’s make waves together!

What’s in it for you?
Joining this client means not just filling a role but embarking on a personal development journey. The growth potential is substantial, with opportunities for:

> Accelerate Your Career: Grow into an SDR and take your skills to the next level!
> Connect and Engage: Prospect and build meaningful relationships with potential clients.
> Own Your Path: Enjoy the autonomy to shape your role and contribute your ideas.
> Expand Your Horizons: Take on exciting additional responsibilities in Sales & Marketing.
> Collaborate with Passionate Peers: Work alongside a team of dedicated hustlers who uplift each other.
> Excellence is Our Standard: Be part of a culture that strives for nothing less than the best!
> Innovate Together: Join a dynamic environment where your creativity fuels our success.
This opportunity is ideal for someone ready to spread their wings, thrive in a dynamic environment, and make a meaningful impact on our client’s journey to success!
?Responsibilities of the Lead Generation Specialist:?
Your responsibilities include:
> Lead Generation:
> Research and compile lists of 550 new leads each week (approximately 2,200 per month) from US Consumer Brands in CPG (Consumer Packaged Goods) sectors, focusing on quality leads with high conversion potential?
Create Company Lists:
> Use ZoomInfo to identify and gather contact information for target companies, segmenting leads by industry and verticals such as:

> Consumer Packaged Goods
> Food and Beverage
> Beauty
> Health & Wellness
> Sports & Nutrition
> Sports & Outdoors
> General Merchandise?
Research & Source:
> Explore various platforms including trade shows, blogs, Amazon, Helium 10, TikTok, and others to identify brands with potential and gather key contact details, particularly for top-level executives?
Data Management:
> Copy and paste lead information into Excel
> Upload the list into Email able and verify email s by removing unverified addresses while ensuring the weekly and monthly quotas are met?
Performance Reporting:
> Present compiled lists to the Operations Manager, ensuring alignment and clarity on the lead generation process

Key Performance Indicators (KPIs):
> Generate 2,200 leads per month
> Achieve an open rate of 50-70%+ (1,100-1,540 opens)
> Maintain a response rate greater than >5%. Ideally aiming for 10-15% response of opens on average
> Secure 5-10% meetings from opened email s (targeting 55-60 meetings/month)?
Advanced Responsibilities:
> Research Industry-Relevant Trade Shows:
> Dive into researching trade shows across various verticals to uncover new opportunities and insights.

Respond to Prospects:
> Manage follow-ups and respond to queries through email campaigns, scheduling meetings as needed to nurture leads?
Perks:
> 13th Month Bonus (Wild right?!)
> Permanent work-from-home / remote set-up
> Health insurance
> Dental insurance
> Mental health insurance
> Great starting salary
> Growth opportunity
> Performance-based raises
> Prizes and bonuses

Specifics:

Time
> Full-time, PST time zone
> This is a remote position so you can have the freedom to work from anywhere

Miscellaneous
> Attire - business casual when in meetings
> Professional setup (Pains me I actually need to write this down…)

> Clean background
> Good camera
> Good microphone
> Strong wifi

Tech Stack
> MS Excel/Google Sheets (must-have)
> Google Suite
> ZoomInfo
> ChatGPT
> Data Scraping Software
> CRM Software
> SmartLead (nice-to-have)
> Store Leads (nice-to-have)

Compensation
> $7,200 to $10,800/yr

Don’t forget to attach your PDF resume to [email protected]. Please indicate “Lead Generation Specialist” in the subject line.