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Market Research Specialist

  • Full Time, onsite
  • Republic Biscuit Corporation (Rebisco)
  • Quezon City, Philippines
Salary undisclosed

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As a Market Research Specialist, you will be responsible for the effective planning, implementation, and analysis of researches on consumers’ and shoppers’ behaviors, needs, and preferences.

Major Responsibilities:

RESEARCH STRATEGY AND PLANNING

  • Discusses research requirements with Research Analyst and gives direction on the research plan.
  • Checks research plans according to agreed specifications, and aligns these with the objectives of the study.
  • Designs work schedules, priorities, work assignments, and specifications of Research Analysts.

RESEARCH PROJECT MANAGEMENT

  • Ensures accuracy, relevance, and timeliness in the delivery of research requirements.
  • Briefs the Market Research Coordinators and field interviewers on the parameters of the study.
  • Supervises research procedures in coordination with Market Research Operations Group to ensure proper conduct of field data gathering and data processing as per agreed standard.
  • Monitors budget and ensures timely liquidation of all surveys.

RESEARCH ANALYSIS

  • Reviews and checks data analysis, interpretation, and recommendation of all reports to ensure the validity and accuracy of results endorsed to the requesting units.
  • Validates survey data from available sources such as internal sales and data from other related surveys.

PEOPLE MANAGEMENT

  • Trains, orients, and evaluates staff and recommends developmental programs to ensure optimum delivery of performance.

OTHER RESPONSIBILITIES

  • Develops and maintains key contacts with trade outlets, government agencies, and people from industries of interest.
  • Performs other related tasks that may be assigned from time to time.

Position Qualifications:

  • Graduate of Statistics, Communication Research, Economics, Business Management, or any related course
  • With at least 3 years work experience in the same capacity
  • With intermediate skills in Research Design, Research Execution, Insight Generation, and Data Modeling
  • Willing to report onsite in Novaliches, Quezon City office or in Ortigas office