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Job Overview: The Automation Specialist will be responsible for designing and implementing comprehensive marketing automation workflows. With a primary focus on AI-driven automation, you’ll enhance funnels, websites, and social media campaigns to maximize lead acquisition and engagement. Proficiency with tools like GoHighLevel (GHL), Zapier, and Make.com is essential, as well as experience with design and website platforms like Figma, Webflow, and Wix Studio.
Responsibilities:
Funnel Creation: Develop and optimize marketing funnels that drive conversions across social media and web platforms.
Website & Landing Page Design: Use platforms like Wix Studio, Webflow, and Figma to build and refine high-impact, responsive pages integrated with automated workflows.
Social Media Campaigns: Design and implement social media strategies using GHL and other automation tools to ensure maximum engagement.
Customer Experience Optimization: Create automation pathways that enhance customer journeys and improve overall user satisfaction.
Chatbots & Lead Acquisition: Develop chatbots and lead acquisition workflows that capture user information seamlessly, providing immediate value to prospects.
Email Marketing Automation: Build and manage automated email sequences that nurture leads through the funnel, optimizing open and click-through rates.
Cross-Platform Integration: Utilize Zapier and Make.com to connect systems and automate repetitive tasks, improving efficiency and accuracy.
Analytics & Optimization: Monitor KPIs and performance metrics to refine and improve workflows and automation strategies continuously.
Qualifications:
Proven experience with GoHighLevel (GHL), Zapier, and Make.com.
Strong knowledge of social media campaigns, customer experience strategies, and lead acquisition techniques.
Proficiency in Figma, Webflow, and Wix Studio for web design and visual content.
Familiarity with chatbot development and email marketing automation.
Experience in creating AI-driven marketing automation solutions.
Highly analytical mindset with a focus on performance optimization and user experience.
Preferred:
Experience in additional automation tools, CRM, and data analysis.
Knowledge of HTML/CSS for customized design tweaks.
Passion for working with AI-driven solutions and intelligent applications.
Why Join Us?
Be part of an AI-first, forward-thinking agency with a strong commitment to digital innovation.
Flexible, remote work environment with ample opportunities for growth and upskilling.
Collaborate with a dynamic team focused on pushing the boundaries of marketing automation.