Cybersecurity Marketer & Lead Generation expert
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1. HubSpot CRM Management
Marketing Hub:
Create microsites for blogs and case studies.
Design and launch automated monthly newsletters.
Set up and manage nurture campaigns.
Sales Hub:
Develop and maintain a sales funnel.
Build lead tracking and integrate LinkedIn Sales Navigator.
2. Marketing & Communications
Execute end-to-end marketing campaigns:
Follow up on leads and book meetings with prospects.
Leverage existing marketing materials for better outreach.
Manage LinkedIn com pany page posts using articles and case studies.
Collaborate on new content creation when needed.
Requirements:
Experience: Minimum of 2-3 years as a Virtual Assistant or similar role.
Technical Skills: Proficiency with LinkedIn Sales Navigator, HubSpot CRM, and Microsoft Office Suite.
Knowledge: Familiarity with cybersecurity terms, IT services, and compliance industries.
Sales and Marketing Skills: Experience running digital marketing campaigns and generating leads, booking meetings.
Communication: Excellent English communication skills (both written and verbal).
Availability: Flexible to work in North American time zones.
Previous experience supporting B2B marketing and sales in the technology or cybersecurity industry.