Digital Marketing Specialist | SEO, Google & Meta Ads, Google Analytics
Salary undisclosed
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Your Role:
As a Digital Marketing Specialist, you are responsible for:
• Assist with the development and own the execution of the digital marketing strategy and plan.
• Review and maintain website and digital content ensuring all content is up to date, on brand and compliant.
• CRM digital marketing management.
• Manage and maintain the company's website, including theme and plugin updates, content creation, website optimization, and website security
• Implement SEO best practices to ensure website, social media and email content is optimized
• Design and develop various marketing assets, such as digital banners, graphics, images, and infographics, to support email marketing, social media and website content
• Develop and implement email marketing strategies to nurture leads and engage customers.
• Create compelling email content, design templates, and manage email campaigns from start to finish.
• Analyse campaign performance and optimize for better results.
• Plan and execute social media strategies across various platforms to increase brand visibility and engagement.
• Create and curate engaging content, including posts, stories, and videos.
• Monitor social media trends and adjust strategies accordingly.
• Collaborate with our Brand Manager to create visually appealing marketing materials.
• Ensure all graphics align with brand guidelines and enhance the overall marketing message.
• Utilise design software to produce high-quality visuals for digital and print media.
• Develop and manage paid advertising campaigns on Google and Meta platforms.
• Conduct keyword research, create ad copy, and design ad creatives.
• Monitor and analyse ad performance, making data-driven adjustments to maximise ROI.
• Develop a content marketing strategy to attract and retain a clearly defined audience.
• Create and distribute valuable, relevant, and consistent content across various channels.
• Collaborate with internal teams to ensure content aligns with overall marketing goals.
• Analyse website and campaign performance to identify areas for improvement.
• Implement optimisation techniques to enhance user experience and increase conversion rates.
• Utilise analytics tools to track and report on key performance metrics.
What You Need:
• Relevant degree or diploma in Marketing, Business, or a related field.
• Minimum of 1-3 years of experience in a marketing management role
• Email Marketing: must have experience in email marketing tools, creating email templates and managing end-to-end campaigns, and understanding email marketing best practices
• Social Media Marketing: experience in Facebook, Instagram, and LinkedIn. Content creation skills (e.g., copywriting, video editing) are essential
• Google and Meta Ads Management: managing paid ad campaigns on Google and Meta platforms. Conduct keyword research, create ad copy and design ad creatives
• Graphic Design: proficiency in specific design software like Adobe Photoshop, and Illustrator. Must have a portfolio
• Conversion Optimisation: experience in Google Analytics and A/B testing
• Content Marketing/Creation, SEO, Project Management (ASANA)
• Experience with CRM systems and marketing automation platforms
• Strong understanding of digital marketing channels and tools.
• Excellent communication and project management skills.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously
• Data-driven and strategic mindset
• Initiative and pro-active
• A team player
About Beepo
Beepo is a Probe Group company, a full-service Australian-owned outsourcing company, with a team of 15,000 across 6 countries — the largest, and most diverse Australian-owned customer experience outsourcing provider.
Our Beepo office is located in Clark, Pampanga. We provide exceptional workforce support to clients all over the world. Our primary focus is to help businesses grow sustainably with the help of fantastic Philippine talent.
You will be supported by a great working environment, leading benefits, and an opportunity to meet your career goals. You will be able to apply your skills and innovative thinking to this role. This is an opportunity to grow your career quickly.
• Terms and conditions apply
Your Role:
As a Digital Marketing Specialist, you are responsible for:
• Assist with the development and own the execution of the digital marketing strategy and plan.
• Review and maintain website and digital content ensuring all content is up to date, on brand and compliant.
• CRM digital marketing management.
• Manage and maintain the company's website, including theme and plugin updates, content creation, website optimization, and website security
• Implement SEO best practices to ensure website, social media and email content is optimized
• Design and develop various marketing assets, such as digital banners, graphics, images, and infographics, to support email marketing, social media and website content
• Develop and implement email marketing strategies to nurture leads and engage customers.
• Create compelling email content, design templates, and manage email campaigns from start to finish.
• Analyse campaign performance and optimize for better results.
• Plan and execute social media strategies across various platforms to increase brand visibility and engagement.
• Create and curate engaging content, including posts, stories, and videos.
• Monitor social media trends and adjust strategies accordingly.
• Collaborate with our Brand Manager to create visually appealing marketing materials.
• Ensure all graphics align with brand guidelines and enhance the overall marketing message.
• Utilise design software to produce high-quality visuals for digital and print media.
• Develop and manage paid advertising campaigns on Google and Meta platforms.
• Conduct keyword research, create ad copy, and design ad creatives.
• Monitor and analyse ad performance, making data-driven adjustments to maximise ROI.
• Develop a content marketing strategy to attract and retain a clearly defined audience.
• Create and distribute valuable, relevant, and consistent content across various channels.
• Collaborate with internal teams to ensure content aligns with overall marketing goals.
• Analyse website and campaign performance to identify areas for improvement.
• Implement optimisation techniques to enhance user experience and increase conversion rates.
• Utilise analytics tools to track and report on key performance metrics.
What You Need:
• Relevant degree or diploma in Marketing, Business, or a related field.
• Minimum of 1-3 years of experience in a marketing management role
• Email Marketing: must have experience in email marketing tools, creating email templates and managing end-to-end campaigns, and understanding email marketing best practices
• Social Media Marketing: experience in Facebook, Instagram, and LinkedIn. Content creation skills (e.g., copywriting, video editing) are essential
• Google and Meta Ads Management: managing paid ad campaigns on Google and Meta platforms. Conduct keyword research, create ad copy and design ad creatives
• Graphic Design: proficiency in specific design software like Adobe Photoshop, and Illustrator. Must have a portfolio
• Conversion Optimisation: experience in Google Analytics and A/B testing
• Content Marketing/Creation, SEO, Project Management (ASANA)
• Experience with CRM systems and marketing automation platforms
• Strong understanding of digital marketing channels and tools.
• Excellent communication and project management skills.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously
• Data-driven and strategic mindset
• Initiative and pro-active
• A team player
About Beepo
Beepo is a Probe Group company, a full-service Australian-owned outsourcing company, with a team of 15,000 across 6 countries — the largest, and most diverse Australian-owned customer experience outsourcing provider.
Our Beepo office is located in Clark, Pampanga. We provide exceptional workforce support to clients all over the world. Our primary focus is to help businesses grow sustainably with the help of fantastic Philippine talent.
You will be supported by a great working environment, leading benefits, and an opportunity to meet your career goals. You will be able to apply your skills and innovative thinking to this role. This is an opportunity to grow your career quickly.
• Terms and conditions apply