Checking job availability...
Original
Simplified
The Brand Manager spearheads all activities specific to the brand he/she is handling; this includes
brand building, trade promotions, merchandising and inventory management. Main goal is to increase awareness for the brand that will ultimately result to an increase in sales and a healthy inventory.
Responsibilities
- Coordinate cross-functionally to ensure consistency in brand-related decisions
- Analyze and report on brand performance to determine ROI (Profit and Loss)
- Monitor market and consumer trends
- Work with the Dept Head on the developing pricing and distribution strategies
- Events Management
- Traditional and Digital Media advertising, PR
- Trade Marketing and Inventory Management
Qualifications
- Graduate of Marketing, Advertising, Business Administration or Communication course
- At least 3 years experience in marketing and merchandising for a retail or FMCG company
- Have experience in handling events and PR
- Analytical and creative
- Exposure in department store and retail store operations
- Good communication and presentation skills
- Knowledge in creative softwares
- Knowledge in Microsoft softwares