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Content & Social Media Marketing Specialist

Salary undisclosed

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Job Title: Content & Social Media Marketing Specialist

Location: Remote (Philippines)

Shift: 4:00 PM – 12:00 AM PHT (9:00 AM – 5:00 PM CEST)

About the Role

We are looking for a highly creative and strategic Content & Social Media Marketing Specialist to join our team. This role is ideal for someone experienced in lead generation, marketing, social media management, video editing, and copywriting. You will be responsible for sourcing and managing content from creators, generating fresh marketing ideas, conducting keyword and competitor research, and creating impactful organic content across various platforms.

Key Responsibilities
Content Creation & Strategy
  • Source and coordinate with content creators to develop engaging content.
  • Generate innovative marketing angles and campaign ideas to enhance brand awareness and lead generation.
  • Write detailed content briefings and collaborate with copywriters, graphic designers, and video editors.
  • Conduct keyword research to improve search visibility and organic traffic.
  • Perform competitor and social media research to identify trends and opportunities.
  • Create high-quality organic content for Facebook, Instagram, LinkedIn, and other relevant platforms.
  • Analyze content performance metrics and optimize strategies accordingly.
Social Media & Marketing
  • Manage and grow social media accounts, ensuring consistent branding and messaging.
  • Utilize the Facebook Ad Library to research competitors' advertising strategies.
  • Oversee content calendar planning and execution.
  • Engage with the audience to build community and brand loyalty.
  • Optimize content distribution across platforms for maximum reach.
Lead Generation & Growth
  • Leverage social media and digital platforms to generate high-quality leads.
  • Utilize Freelancer Platforms to source potential clients and partners.
  • Implement strategies to convert social media followers into leads and customers.
Requirements Must-Have Skills & Experience:
  • 2+ years of experience in content marketing, lead generation, and social media management.
  • Strong knowledge of Facebook (Meta), Facebook Ad Library, and organic content strategies.
  • Experience with Canva for designing marketing assets.
  • Proficiency in social media research, competitor analysis, and keyword research.
  • Experience with video editing.
  • Familiarity with Freelancer Platforms (Upwork, Fiverr, etc.).
  • Basic knowledge of SEO best practices
  • Strong copywriting skills, with the ability to create compelling and persuasive content.
  • Ability to analyze content performance and optimize strategies accordingly.
  • Excellent communication skills and fluency in English.

If you're a creative, analytical, and results-driven marketer with a passion for content and social media, we’d love to hear from you! Apply now and be part of our growing team. Send your resume and your sample works to [email protected]