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Creative Marketing Manager

Salary undisclosed

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Job Description:

The Marketing Manager is responsible for developing and executing innovative marketing strategies to promote the company’s real estate projects and services. This role involves managing campaigns across multiple platforms, with a focus on social media, brand development, and creative content production. The position requires a strategic thinker with the ability to craft compelling campaigns while leveraging digital tools and platforms to enhance engagement and achieve marketing objectives.

Key Responsibilities:

Real Estate Marketing:

  • Design and implement targeted marketing campaigns for real estate projects, including digital ads, print materials, and multimedia content.
  • Collaborate with the sales team to align marketing initiatives with sales goals.
  • Monitor market trends and competitor activities to refine marketing strategies.

Social Media Management:

  • Develop and execute social media strategies to enhance brand awareness and customer engagement.
  • Produce and manage content such as videos, reels, and other interactive formats across platforms like Facebook, Instagram, LinkedIn, TikTok, and YouTube.
  • Monitor campaign performance metrics and optimize strategies for maximum effectiveness.

Content Creation and Editing:

  • Create high-quality visual and written content for campaigns, including videos, reels, and short-form media.
  • Perform basic video editing and enhancements to ensure professional and engaging materials.
  • Oversee the production of marketing collateral that aligns with the company’s branding.

Collaboration and Leadership:

  • Lead brainstorming sessions to develop innovative marketing ideas.
  • Work with internal teams and external vendors to deliver marketing materials on time and within budget.

Work Setup and Site Visits:

Work Setup:

  • Combination of onsite work, work-from-home flexibility, and scheduled site visits as needed.
  • Conduct site visits to real estate properties to gather visuals and insights for campaigns.

Budget and Analytics:

  • Manage marketing budgets effectively to maximize ROI.
  • Provide regular performance reports and actionable insights based on data analytics.

Qualifications:

Education: Bachelor’s degree in Marketing, Business, Communications, or a related field.

Experience:

  • Minimum of 2-4 years of marketing experience, with at least 1 year in real estate marketing.
  • Proven track record in managing social media campaigns and producing creative content.

Skills:

  • Expertise in digital marketing tools and analytics platforms (e.g., Google Analytics, Facebook Ads Manager).
  • Proficient in video editing tools and design software such as Adobe Creative Suite, Canva, or similar.
  • Strong project management, communication, and leadership skills.
  • Creative mindset with the ability to think strategically and execute efficiently.

Other Requirements:

  • Familiarity with real estate market trends and consumer behavior.
  • Ability to work onsite, remotely, and conduct site visits as required.
  • Portfolio of previous marketing campaigns or creative work is highly desirable.

ONSITE INTERVIEW