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Lead Generation Specialist

Salary undisclosed

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Job Title: Lead Generation Expert (Account-Based Marketing, Cold Calling, Email Outreach)

Location: Remote (Philippines)

Company: Exult Technology Crafts

Job Type: Full-Time/Contract

About Us:

Exult Technology Crafts is a leading AI and data innovation company, helping businesses drive digital transformation through AI-driven solutions. We are seeking a skilled Lead Generation Expert with experience in account-based marketing (ABM), cold calling, and email outreach to generate high-quality leads in the USA market.

Key Responsibilities:

  • Develop and execute lead generation strategies using ABM techniques, cold calling, and email marketing.
  • Research and identify target accounts and key decision-makers within the USA market.
  • Craft and personalize outreach messages via cold calls, emails, and LinkedIn.
  • Maintain and update a database of leads, ensuring accuracy and completeness.
  • Qualify leads and schedule appointments for the sales team.
  • Track and report campaign performance, optimizing based on data insights.
  • Collaborate with the sales and marketing teams to align lead generation efforts with business objectives.
  • Stay up-to-date with industry trends and best practices in lead generation and ABM.

Requirements:

  • Proven experience in B2B lead generation, preferably targeting the USA market.
  • Strong expertise in account-based marketing, cold calling, and email outreach.
  • Excellent communication skills in English (verbal and written).
  • Proficiency in using CRM tools, LinkedIn Sales Navigator, and email automation platforms.
  • Ability to research and identify key decision-makers within target accounts.
  • Strong analytical skills with the ability to optimize campaigns based on performance data.
  • Self-motivated, goal-oriented, and able to work independently.

Preferred Qualifications:

  • Experience working in AI, tech, or SaaS industries.
  • Familiarity with sales enablement tools such as HubSpot, Salesforce, or Outreach.io.
  • Prior experience in a remote work environment.

Benefits:

  • Competitive salary with performance-based incentives.
  • Opportunity to work with a cutting-edge AI company.
  • Flexible work environment with remote work options.
  • Growth and career development opportunities.