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Description
The Role:
The Online Customer Marketing Specialist will have the responsibility to develop & grow our E-tail business with the primary focus to improve, innovate and deliver the best-in-class Brand & Online customer experience, which leads to consumers purchasing our products at Logitech Official Stores (i.e. Lazada / Shopee). This role reports to the Head of Online.
The key responsibilities include;
Move fast. Speak up. Decide and own. Drive change. Exceed customer needs. These are some of the winning behaviors you’ll need for success at Logitech. In this role you will:
For consideration, you must bring the following skills and behaviors to our team:
The Role:
The Online Customer Marketing Specialist will have the responsibility to develop & grow our E-tail business with the primary focus to improve, innovate and deliver the best-in-class Brand & Online customer experience, which leads to consumers purchasing our products at Logitech Official Stores (i.e. Lazada / Shopee). This role reports to the Head of Online.
The key responsibilities include;
- Planning and defining online activation strategies and creation of execution calendars for key online activities.
- Lead sales conversion efforts through demand generation campaigns and programs to achieve sales targets.
- Analysis of sales data to then create, recommend & improve best practice scenarios.
- Lead collaboration efforts with eCommerce Partners to improve Logitech's brand standing and growth within the e-commerce platforms.
- Build Logitech’s brand & mindshare with both eCommerce Partners and Consumers by leading standout digital merchandising efforts, digital content, landing pages, search engine and social media activation to continuously acquire digital customers
Move fast. Speak up. Decide and own. Drive change. Exceed customer needs. These are some of the winning behaviors you’ll need for success at Logitech. In this role you will:
- Be a Game Changer. Optimize and grow the online business in the Philippines through innovative and effective digital sales conversion strategies.
- Closely tie in Online strategy with country revenue and profitability target
For consideration, you must bring the following skills and behaviors to our team:
- Bachelor’s degree with good academic performance
- Minimum 5 years of experience in Online sales & marketing
- Demonstrable experience executing online programs with clear Goals/Outcomes
- Demonstrable experience using Search Engine tactics and executions to deliver commercial outcomes
- An understanding of various Social Media platforms and how they can be used to drive a consumer purchase.
- Solid presentation & negotiation skills and ability to manage relationships across many partners and agency
- Strong knowledge of market/customer needs with good market analytics skills
- Can work independently, self-motivated with good communication skills and willing to initiate / explore new ideas
- Ability to work under stressful environments with extremely short turnaround time
- Ability to work under ambiguous situations, and demonstrate the ability to define steps to meet goals
- Skills in Adobe Illustrator and Photoshop is a bonus
- Experience in FMCG Industry or Online Marketplace Platform (Lazada & Shopee) is a plus
- A clear ambition to build a successful career in online marketing
- Humorous, and ability to laugh away stressful scenarios
- Passion for technology, music and sports
- ‘Never say die’ attitude