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Social Media Strategist

Salary undisclosed

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Job Description

  • Develop and execute comprehensive social media strategies to enhance brand visibility, engagement, and views across social media channels
  • Create and implement social media campaigns across various platforms (Instagram, Facebook, Twitter, LinkedIn, etc.) to align with business goals
  • Provide insights and recommendations based on data analysis to optimize future strategies and maximize ROI
  • Collaborate with the content team to create compelling and shareable content for social media channels
  • Implement strategies to grow and diversify the online community
  • Plan, execute, and optimize paid social media advertising campaigns
  • Monitor ad performance, adjust budgets, and target audience segments for maximum effectiveness
  • Stay informed about industry trends, competitor activities, and emerging social media platforms to keep our strategies ahead of the curve

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or a related field
  • Strong understanding of analytics tools (e.g., Facebook Insights) and the ability to translate data into actionable insights
  • Proven experience with 3-5 years in social media marketing and strategy; ideally with agency background
  • Demonstrated success in creating and implementing effective social media campaigns
  • Proficiency in social media management tools (e.g., Emplifi, Talkwalker, Facebook Ads Manager) and Google Workspace for data analysis and reporting
Job Description

  • Develop and execute comprehensive social media strategies to enhance brand visibility, engagement, and views across social media channels
  • Create and implement social media campaigns across various platforms (Instagram, Facebook, Twitter, LinkedIn, etc.) to align with business goals
  • Provide insights and recommendations based on data analysis to optimize future strategies and maximize ROI
  • Collaborate with the content team to create compelling and shareable content for social media channels
  • Implement strategies to grow and diversify the online community
  • Plan, execute, and optimize paid social media advertising campaigns
  • Monitor ad performance, adjust budgets, and target audience segments for maximum effectiveness
  • Stay informed about industry trends, competitor activities, and emerging social media platforms to keep our strategies ahead of the curve

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or a related field
  • Strong understanding of analytics tools (e.g., Facebook Insights) and the ability to translate data into actionable insights
  • Proven experience with 3-5 years in social media marketing and strategy; ideally with agency background
  • Demonstrated success in creating and implementing effective social media campaigns
  • Proficiency in social media management tools (e.g., Emplifi, Talkwalker, Facebook Ads Manager) and Google Workspace for data analysis and reporting
About Shopee
Size More than 5000
Industry Broadline Retail
Location Singapore
Founded 5 February 2015
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