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SEO and Web Development Specialist

Salary undisclosed

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Company Description

DBC Philippinesis the shared services company of Deep Blue Company (DBC) - an innovative Australian scale-up reimagining the experience in the 'sale to settlement' for residential property buyers, sellers and real estate agents across Australia. Our group of brands includes Conveyancing.com.au, First Class Legal and bytherules - three leading Property Law firms.

Job Description

We are looking for a qualified SEO and Web Development Specialistroleto join our growing team. You will be responsibleto enhance the website’s visibility on search engines, ultimately driving organic traffic and improving online presence.This role involves overseeing both the technical and content aspects of SEO, including keyword research, optimisation, link-building strategies, and performance analysis.

As an SEO and Web Development Specialist, you will be responsible for:

  • Lead the ideation, execution, and optimisation of SEO strategies and campaigns to improve organic search performance
  • Implement and monitor on-page and off-page SEO techniques, ensuring best practices for website health and performance
  • Manage and optimise Google Business Profiles for enhanced local search visibility
  • Utilise tools like SEMRush, Google Search Console, Google Analytics and Screaming Frog for keyword research, technical audits, competitive analysis, and reporting
  • Work within CMS platforms, with a preference for NUXT, to make content adjustments and support SEO and development efforts
  • Use development skills to make front-end and back-end adjustments, ensuring websites are optimised for performance and user experience
  • Configure, test, and troubleshoot tracking solutions using Google Tag Manager to support analytics and marketing campaigns
  • Implement and maintain schema markup and structured data to enhance search engine understanding and improve SERP visibility
  • Work with Google Analytics and other analytics tools to track performance, analyse data, and deliver actionable insights
  • Support integration and reporting across platforms, including Google Ads, Bing Ads, and Facebook Ads, to ensure cohesive marketing strategies
  • Create and deliver detailed reports on SEO performance, website traffic, and campaign outcomes, including actionable recommendations for improvement
  • Identify and resolve technical SEO, tagging, or tracking issues autonomously with minimal supervision
  • Utilise JIRA and Confluence for task management, documentation, and team collaboration to ensure project goals are met efficiently

Qualifications

To succeed in this role, you must have:

  • A minimum of 3 years of experience combining technical, analytical, and creative skills to effectively optimise websites and develop user-friendly, search engine-friendly web platforms
  • Proficient in conducting thorough keyword research and utilizing tools such as Google Keyword Planner, Ahrefs, and SEMrush to identify high-value keywords
  • Knowledgeable in optimizing key elements, including title tags, meta descriptions, headings, content, and images, for better search engine visibility
  • Understanding of website architecture, schema markup, robots.txt, XML sitemaps, and methods to enhance site speed, mobile-friendliness, and security (SSL)
  • Skilled in using tools like Google Analytics, Google Search Console, and other SEO reporting platforms to monitor website performance and analyze data
  • Capable of analyzing competitors' SEO strategies to identify gaps and opportunities for improvement
  • Experience with NUXT or similar frameworks is a significant advantage
  • Familiarity with JavaScript frameworks and the ability to debug front-end issues
  • Understanding of UX (User Experience) and CRO (Conversion Rate Optimisation) principles to enhance SEO and website functionality
  • Experience managing campaigns on platforms such as Google Ads, Bing Ads, and Facebook Ads is a plus
  • Ability to ensure accuracy in tagging, tracking implementations, and executing campaigns
  • Proven experience working autonomously with a strong drive to meet deadlines

WORKING LOCATION AND REQUIREMENTS

This role works in a WORK-FROM-HOMESETUPandin order to be considered for this opportunity you must be able to demonstrate your home working environment is as follows:

  • conducive home office (free from noise and distraction)
  • main internet: wired internet of at least 100mbps
  • reliable back up internet: at least 20mbps speed

Additional Information

If thisrole soundslike an opportunity you'd excel in, pleaseapply nowand take the next step in yourcareer within a successful business that values you, your wellbeing, and success.

As an equal opportunity employer, DBCembraces inclusion and diversity in our teams through fair community representation of gender, age, culture, thought and work arrangement.
Company Description

DBC Philippinesis the shared services company of Deep Blue Company (DBC) - an innovative Australian scale-up reimagining the experience in the 'sale to settlement' for residential property buyers, sellers and real estate agents across Australia. Our group of brands includes Conveyancing.com.au, First Class Legal and bytherules - three leading Property Law firms.

Job Description

We are looking for a qualified SEO and Web Development Specialistroleto join our growing team. You will be responsibleto enhance the website’s visibility on search engines, ultimately driving organic traffic and improving online presence.This role involves overseeing both the technical and content aspects of SEO, including keyword research, optimisation, link-building strategies, and performance analysis.

As an SEO and Web Development Specialist, you will be responsible for:

  • Lead the ideation, execution, and optimisation of SEO strategies and campaigns to improve organic search performance
  • Implement and monitor on-page and off-page SEO techniques, ensuring best practices for website health and performance
  • Manage and optimise Google Business Profiles for enhanced local search visibility
  • Utilise tools like SEMRush, Google Search Console, Google Analytics and Screaming Frog for keyword research, technical audits, competitive analysis, and reporting
  • Work within CMS platforms, with a preference for NUXT, to make content adjustments and support SEO and development efforts
  • Use development skills to make front-end and back-end adjustments, ensuring websites are optimised for performance and user experience
  • Configure, test, and troubleshoot tracking solutions using Google Tag Manager to support analytics and marketing campaigns
  • Implement and maintain schema markup and structured data to enhance search engine understanding and improve SERP visibility
  • Work with Google Analytics and other analytics tools to track performance, analyse data, and deliver actionable insights
  • Support integration and reporting across platforms, including Google Ads, Bing Ads, and Facebook Ads, to ensure cohesive marketing strategies
  • Create and deliver detailed reports on SEO performance, website traffic, and campaign outcomes, including actionable recommendations for improvement
  • Identify and resolve technical SEO, tagging, or tracking issues autonomously with minimal supervision
  • Utilise JIRA and Confluence for task management, documentation, and team collaboration to ensure project goals are met efficiently

Qualifications

To succeed in this role, you must have:

  • A minimum of 3 years of experience combining technical, analytical, and creative skills to effectively optimise websites and develop user-friendly, search engine-friendly web platforms
  • Proficient in conducting thorough keyword research and utilizing tools such as Google Keyword Planner, Ahrefs, and SEMrush to identify high-value keywords
  • Knowledgeable in optimizing key elements, including title tags, meta descriptions, headings, content, and images, for better search engine visibility
  • Understanding of website architecture, schema markup, robots.txt, XML sitemaps, and methods to enhance site speed, mobile-friendliness, and security (SSL)
  • Skilled in using tools like Google Analytics, Google Search Console, and other SEO reporting platforms to monitor website performance and analyze data
  • Capable of analyzing competitors' SEO strategies to identify gaps and opportunities for improvement
  • Experience with NUXT or similar frameworks is a significant advantage
  • Familiarity with JavaScript frameworks and the ability to debug front-end issues
  • Understanding of UX (User Experience) and CRO (Conversion Rate Optimisation) principles to enhance SEO and website functionality
  • Experience managing campaigns on platforms such as Google Ads, Bing Ads, and Facebook Ads is a plus
  • Ability to ensure accuracy in tagging, tracking implementations, and executing campaigns
  • Proven experience working autonomously with a strong drive to meet deadlines

WORKING LOCATION AND REQUIREMENTS

This role works in a WORK-FROM-HOMESETUPandin order to be considered for this opportunity you must be able to demonstrate your home working environment is as follows:

  • conducive home office (free from noise and distraction)
  • main internet: wired internet of at least 100mbps
  • reliable back up internet: at least 20mbps speed

Additional Information

If thisrole soundslike an opportunity you'd excel in, pleaseapply nowand take the next step in yourcareer within a successful business that values you, your wellbeing, and success.

As an equal opportunity employer, DBCembraces inclusion and diversity in our teams through fair community representation of gender, age, culture, thought and work arrangement.