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Brand Manager - Biscuit

Salary undisclosed

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Responsible for growing and managing a brand’s performance. They create marketing strategies, plan promotions, and ensure the brand stays competitive in the market.

Duties And Responsibilities

  • Develop and execute strategic marketing plans to enhance brand performance and market positioning.
  • Drive brand growth through innovative campaigns, product launches, and promotional activities.
  • Conduct market research and competitive analysis to identify trends, opportunities, and areas for improvement.
  • Manage brand budgets, ensuring optimal allocation of resources to achieve business objectives.
  • Oversee end-to-end project management, from conceptualization to execution, ensuring timely and high-quality delivery.
  • Collaborate with cross-functional teams, including sales, product development, and supply chain, to align brand initiatives with business goals.

Qualifications

  • Bachelor's degree in Marketing, Business Administration, Economics, or any related field.
  • At least 3 years of solid marketing experience in an FMCG company or a similar industry.
  • Proven track record in successfully launching or growing a brand.
  • Strong strategic thinking and thought leadership skills.
  • Excellent project management skills with the ability to handle multiple initiatives simultaneously.
  • Amenable to work in Ortigas
Responsible for growing and managing a brand’s performance. They create marketing strategies, plan promotions, and ensure the brand stays competitive in the market.

Duties And Responsibilities

  • Develop and execute strategic marketing plans to enhance brand performance and market positioning.
  • Drive brand growth through innovative campaigns, product launches, and promotional activities.
  • Conduct market research and competitive analysis to identify trends, opportunities, and areas for improvement.
  • Manage brand budgets, ensuring optimal allocation of resources to achieve business objectives.
  • Oversee end-to-end project management, from conceptualization to execution, ensuring timely and high-quality delivery.
  • Collaborate with cross-functional teams, including sales, product development, and supply chain, to align brand initiatives with business goals.

Qualifications

  • Bachelor's degree in Marketing, Business Administration, Economics, or any related field.
  • At least 3 years of solid marketing experience in an FMCG company or a similar industry.
  • Proven track record in successfully launching or growing a brand.
  • Strong strategic thinking and thought leadership skills.
  • Excellent project management skills with the ability to handle multiple initiatives simultaneously.
  • Amenable to work in Ortigas