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Digital Marketing Specialist

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Job Description: Google Ads Expert (Remote)

Job Title: Digital Marketing Expert

Location: Remote (Global)

Job Type: Part-Time

We are looking to expand our team with a highly skilled Google Ads Expert. We help our clients grow by leveraging the power of online advertising, and we are seeking a motivated, part-time Google Ads Expert to manage and optimize paid search campaigns for our clients.

Key Responsibilities:

  • Campaign Management: Plan, create, and manage Google Ads campaigns across search, display, and video networks.
  • Keyword Research & Strategy: Conduct keyword research to discover new opportunities, manage negative keywords, and ensure campaign relevancy.
  • Ad Copywriting & Optimization: Write compelling ad copy and continuously test variations to improve performance.
  • Bid Management & Budget Optimization: Monitor, adjust, and optimize bids and budgets to maximize ROI and campaign performance.
  • Performance Analysis & Reporting: Regularly analyze campaign performance and prepare clear, actionable reports to share with clients.
  • A/B Testing: Implement and evaluate A/B tests for ad creatives, landing pages, and bidding strategies.
  • Stay Updated: Keep up-to-date with Google Ads updates and industry trends, adjusting strategies as necessary.
  • Collaboration: Communicate and collaborate with the internal team and clients to align on campaign objectives and deliverables.

Requirements:

  • Experience: 2+ years of hands-on experience managing Google Ads campaigns.
  • Certifications: Google Ads certification is required. Additional certifications are a plus.
  • Technical Skills: Strong knowledge of Google Ads platform, Google Analytics, and other digital marketing tools.
  • Analytical Mindset: Ability to interpret data, make data-driven decisions, and optimize campaign performance based on insights.
  • Communication Skills: Excellent written and verbal communication skills. Ability to explain technical details to non-technical clients.
  • Time Management: Ability to prioritize tasks and manage multiple campaigns simultaneously.
  • Remote Work Ready: Self-motivated and comfortable working independently in a remote environment.

Preferred Qualifications:

  • Experience with eCommerce campaigns.
  • Familiarity with Google Tag Manager, Google Data Studio, and other digital marketing platforms.
  • Knowledge of paid social advertising (Facebook Ads, LinkedIn Ads, etc.) is a plus.

What We Offer:

  • Flexibility: Work remotely from anywhere in the world with a flexible part-time schedule.
  • Competitive Pay: Compensation based on experience and performance.
  • Professional Growth: Opportunity to work with diverse clients and grow your career in digital marketing.
  • Collaborative Environment: Join a supportive, results-driven team that values your expertise.

Job Description: Google Ads Expert (Remote)

Job Title: Digital Marketing Expert

Location: Remote (Global)

Job Type: Part-Time

We are looking to expand our team with a highly skilled Google Ads Expert. We help our clients grow by leveraging the power of online advertising, and we are seeking a motivated, part-time Google Ads Expert to manage and optimize paid search campaigns for our clients.

Key Responsibilities:

  • Campaign Management: Plan, create, and manage Google Ads campaigns across search, display, and video networks.
  • Keyword Research & Strategy: Conduct keyword research to discover new opportunities, manage negative keywords, and ensure campaign relevancy.
  • Ad Copywriting & Optimization: Write compelling ad copy and continuously test variations to improve performance.
  • Bid Management & Budget Optimization: Monitor, adjust, and optimize bids and budgets to maximize ROI and campaign performance.
  • Performance Analysis & Reporting: Regularly analyze campaign performance and prepare clear, actionable reports to share with clients.
  • A/B Testing: Implement and evaluate A/B tests for ad creatives, landing pages, and bidding strategies.
  • Stay Updated: Keep up-to-date with Google Ads updates and industry trends, adjusting strategies as necessary.
  • Collaboration: Communicate and collaborate with the internal team and clients to align on campaign objectives and deliverables.

Requirements:

  • Experience: 2+ years of hands-on experience managing Google Ads campaigns.
  • Certifications: Google Ads certification is required. Additional certifications are a plus.
  • Technical Skills: Strong knowledge of Google Ads platform, Google Analytics, and other digital marketing tools.
  • Analytical Mindset: Ability to interpret data, make data-driven decisions, and optimize campaign performance based on insights.
  • Communication Skills: Excellent written and verbal communication skills. Ability to explain technical details to non-technical clients.
  • Time Management: Ability to prioritize tasks and manage multiple campaigns simultaneously.
  • Remote Work Ready: Self-motivated and comfortable working independently in a remote environment.

Preferred Qualifications:

  • Experience with eCommerce campaigns.
  • Familiarity with Google Tag Manager, Google Data Studio, and other digital marketing platforms.
  • Knowledge of paid social advertising (Facebook Ads, LinkedIn Ads, etc.) is a plus.

What We Offer:

  • Flexibility: Work remotely from anywhere in the world with a flexible part-time schedule.
  • Competitive Pay: Compensation based on experience and performance.
  • Professional Growth: Opportunity to work with diverse clients and grow your career in digital marketing.
  • Collaborative Environment: Join a supportive, results-driven team that values your expertise.