Senior Marketing Manager - Index & Data Business, Campaign Center of Excellence

Why Nasdaq When you work at Nasdaq, you’re working for more open and transparent markets so that more people can access opportunities. Connections can be made, jobs can be created, and communities can thrive. We want all our employees to have access to opportunity, too. That means planning for career growth, ensuring you have the tools you need, and promoting an inclusive culture where we’re all valued for our unique perspective. Here, you will work for a global tech leader committed to breaking down barriers to inclusive prosperity. We see technology as a means to free people up to work together more productively and effectively by centralizing data, analytics, and market intelligence. Here, we’re committed to building a more diverse and inclusive workforce. Not only is it our responsibility to do better, but we also need representative voices to power the fresh thinking that is vital for our business and our clients. What We Offer Nasdaq is seeking a strategic and results-driven Senior Marketing Manager to lead end-to-end campaign management for our Index & Data businesses. This is a player/coach role responsible for developing and implementing integrated marketing campaigns, driving demand generation, and enhancing brand awareness across key audiences. You will also play a critical leadership role, developing a team of marketers to deliver impactful, data-driven marketing programs for these businesses. This is a permanent full-time role based in BGC Taguig City following a hybrid work model setup (at least 2 in office days per week). You can expect an autonomous but fast-paced work environment where you are recognized for your results and ability to drive things forward. Every day brings many opportunities to learn & grow and rewards with a global impact we create. In return, you will receive HMO coverage for you and your dependents, employee stock purchase plan, equity grant, retirement plan, annual bonus, free counseling sessions, subscription to e-learning platforms, fitness, wellness and more. What You Will Do Campaign Strategy & Execution Develop and implement multi-channel marketing campaigns to drive engagement, lead generation, and brand awareness for Nasdaq’s Index & Data businesses. Partner with internal collaborators (e.g., growth marketing, product, sales, content, digital, and events teams) to create targeted, data-driven marketing programs aligned with business objectives. Leverage digital marketing, content marketing, paid media, email, organic and paid social, and virtual events to reach key audiences and achieve results. Optimize campaigns based on performance analytics, using data-driven insights to improve effectiveness. Leadership & Team Management Lead and mentor a team of marketing professionals, fostering a culture of innovation, collaboration and excellence. Provide strategic guidance, oversight and support to ensure team members deliver high-quality marketing initiatives. Collaborate with cross-functional teams globally to align marketing efforts with broader objectives and ensure seamless execution of key initiatives. Work with the CCoE Director to implement operational efficiency and process standardization for the team, identifying and mitigating bottlenecks to enhance resource effectiveness. Establish a compliance hub of expertise for Data and Index marketing to support near-shore marketing teams on all compliance measures. MarTech Adoption and Enablement Work with the Marketing Technology and enterprise support team to assure integration and seamless adoption of Nasdaq’s current and new marketing technology and platforms. Facilitate training and access support for the team. Regularly review MarTech workflows and governance and collaborate with MarTech specialists on refinement and project execution and to fully realize the potential of our MarTech stack. Performance Measurement & Optimization In conjunction with the growth marketers, marketing analytics team and enterprise specialist team, establish critical metrics and analyze campaign performance, using insights to optimize marketing efforts. Work closely with the marketing operations and analytics teams to use CRM (Salesforce), marketing automation (Marketo, HubSpot, etc.), and digital analytics for campaign tracking and reporting. Ensure continuous improvement by testing and refining marketing strategies based on data insights. Be prepared to share insights and results with colleagues across the business to ensure transparency and showcase impact. Stakeholder Collaboration & Budget Management Partner with sales, product, and business leaders to ensure marketing programs support revenue growth and business priorities. Manage marketing budgets, ensuring efficient allocation of resources for maximum impact. Collaborate with external agencies and vendors to implement high-quality marketing campaigns. What We Expect 8-12 years of experience in B2B marketing, preferably in financial services, fintech, or capital markets. Proven track record of developing and implementing integrated marketing campaigns with measurable results. Strong experience in demand generation, digital marketing, content marketing, and ABM strategies. Leadership experience with a demonstrated ability to lead and mentor teams. Proficiency in marketing automation tools (Marketo, HubSpot), CRM systems (Salesforce), and analytics tools. Excellent project management skills, with the ability to run multiple campaigns simultaneously. Strong analytical attitude and ability to translate data into actionable insights. Exceptional communication and stakeholder management skills. Amenable to work mid and night shift What Would Be Helpful Strategic problem solver with a data-driven approach to marketing. Excellent leadership and team management abilities. Ability to thrive in a fast-paced, dynamic environment. Passion for innovation and continuous improvement. Does It Sound Like You? Please follow through by clicking the “Apply” link and submitting your application. If your skills and experience are a match, we will be in touch soon. In the meantime, please visit our website and social media channels to learn more about our innovative business, inclusive culture and discover why Nasdaq Manila is Great Place To Work certified! Come as You Are Nasdaq is an equal opportunity employer. We positively encourage applications from suitably qualified and eligible candidates regardless of age, color, disability, national origin, ancestry, race, religion, gender, sexual orientation, gender identity and/or expression, veteran status, genetic information, or any other status protected by applicable law. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request an accommodation. Welcome! At Nasdaq, we're on a mission to make the global economy stronger, fairer, and more sustainable. We do this by building cutting-edge technology that brings integrity and transparency to markets around the world. Every day, we work to create economic growth opportunities for people from all walks of life. Whether you're a client, employee, or part of our community, we're here to help you reach your full potential. Don’t see the right job for you now? Join our Talent Community, and we’ll keep you updated on new openings, company events, and exciting opportunities at Nasdaq. We understand the workplace has changed. That's why we've adopted “NasdaqBlend,” our hybrid model that combines in-office and remote work. It's all about helping you find the right work-life balance. For more details, check the job listing or reach out to our Talent Acquisition team. With over 8,500 employees across 28 countries, we’re truly a global team. But it’s not just our size or reach that sets us apart—it’s our shared purpose and the unique culture we’ve built together. Want to know more about life at Nasdaq? Check out our culture book. At Nasdaq, we prioritize your success. Our You&Q total rewards program supports every aspect of your life, from financial security and career development to health and wellness. Explore more about our benefits and programs, because at Nasdaq, your success—both at work and in life—truly matters to us.