Job Overview and Purpose
The PRO Marketing Event Executive will lead the planning, coordination, and execution of events aimed at engaging professional breeders, and other pet professionals. This role focuses on delivering high-quality events that align with the marketing objectives of the Pet Professional Channel and strengthen partnerships within the pet industry.
Key Responsibilities
- Design and implement event strategies to support the business goals of the Pet Professional Channel.
- Plan, organize, and execute high-impact events such as seminars, workshops, and conferences targeting pet professionals.
- Coordinate with internal and external stakeholders to ensure events align with brand objectives and key performance indicators.
- Oversee event budgets, timelines, and logistics to ensure successful execution.
- Develop and manage post-event evaluations to measure effectiveness and ROI.
- Collaborate with marketing and sales teams to align event messaging with broader channel initiatives.
- Identify new event opportunities and partnerships to enhance engagement with the pet professional community.
- Lead event planning activities in coordination with the marketing team.
- Act as the primary point of contact for event-related matters with internal stakeholders and external vendors.
- Ensure compliance with company standards and local regulations for all events.
- Monitor industry trends and competitor events to identify growth opportunities and maintain competitive positioning.
Job Specification and Qualification
- Bachelor's Degree in Marketing, Business Administration, Events Management, or related field
- Passionate about cats and dogs
- Minimum 3-4 years of work experience in event planning, marketing, or related roles
- Proven ability to deliver successful events with measurable outcomes
- Excellent organizational, communication, and negotiation skills
- Ability to manage multiple projects in a fast-paced environment
Job Overview and Purpose
The PRO Marketing Event Executive will lead the planning, coordination, and execution of events aimed at engaging professional breeders, and other pet professionals. This role focuses on delivering high-quality events that align with the marketing objectives of the Pet Professional Channel and strengthen partnerships within the pet industry.
Key Responsibilities
- Design and implement event strategies to support the business goals of the Pet Professional Channel.
- Plan, organize, and execute high-impact events such as seminars, workshops, and conferences targeting pet professionals.
- Coordinate with internal and external stakeholders to ensure events align with brand objectives and key performance indicators.
- Oversee event budgets, timelines, and logistics to ensure successful execution.
- Develop and manage post-event evaluations to measure effectiveness and ROI.
- Collaborate with marketing and sales teams to align event messaging with broader channel initiatives.
- Identify new event opportunities and partnerships to enhance engagement with the pet professional community.
- Lead event planning activities in coordination with the marketing team.
- Act as the primary point of contact for event-related matters with internal stakeholders and external vendors.
- Ensure compliance with company standards and local regulations for all events.
- Monitor industry trends and competitor events to identify growth opportunities and maintain competitive positioning.
Job Specification and Qualification
- Bachelor's Degree in Marketing, Business Administration, Events Management, or related field
- Passionate about cats and dogs
- Minimum 3-4 years of work experience in event planning, marketing, or related roles
- Proven ability to deliver successful events with measurable outcomes
- Excellent organizational, communication, and negotiation skills
- Ability to manage multiple projects in a fast-paced environment