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The Marketing Officer is responsible for marketing of brands, products and services to ensure profitability and business growth.
Responsibilities include:
- Marketing: Developing and executing marketing plans to attract commercial establishments and restaurant diners, generating interest in food concepts, and managing social media accounts.
- Property ocular: Mall ocular, showcase brands, store activation in coordination with Mall operators and commercial establishments
- Market research: Staying aware of local market conditions and trends, and analyzing consumer rating reports
- Collaboration: Coordinate with property leasing and marketing, work with marketing agencies and contact suppliers to create marketing materials
- Promotional materials and activities: Planning, organizing, and executing in-store collaterals including holiday decors, discounts and activities.
- Administrative functions: Coordinating department activities and ensuring relevant information is passed on to administration and accounts
- Monitoring performance: Using data to analyze the effectiveness of marketing campaigns and refine them for better engagement, ensuring brand consistency and maximizing the impact of marketing efforts
- Budgeting: Collaborating with managers to prepare budgets and monitor expenses
- Liaising with management: Preparing budgets and liaising with management
- Staying informed: Keeping up with industry developments, competitor activities, and market trends. Marketing officers should have a deep understanding of consumer behavior and market trends, be creative thinkers, and have excellent communication and analytical skills. They should also be familiar with online marketing tools and platforms.
The Marketing Officer is responsible for marketing of brands, products and services to ensure profitability and business growth.
Responsibilities include:
- Marketing: Developing and executing marketing plans to attract commercial establishments and restaurant diners, generating interest in food concepts, and managing social media accounts.
- Property ocular: Mall ocular, showcase brands, store activation in coordination with Mall operators and commercial establishments
- Market research: Staying aware of local market conditions and trends, and analyzing consumer rating reports
- Collaboration: Coordinate with property leasing and marketing, work with marketing agencies and contact suppliers to create marketing materials
- Promotional materials and activities: Planning, organizing, and executing in-store collaterals including holiday decors, discounts and activities.
- Administrative functions: Coordinating department activities and ensuring relevant information is passed on to administration and accounts
- Monitoring performance: Using data to analyze the effectiveness of marketing campaigns and refine them for better engagement, ensuring brand consistency and maximizing the impact of marketing efforts
- Budgeting: Collaborating with managers to prepare budgets and monitor expenses
- Liaising with management: Preparing budgets and liaising with management
- Staying informed: Keeping up with industry developments, competitor activities, and market trends. Marketing officers should have a deep understanding of consumer behavior and market trends, be creative thinkers, and have excellent communication and analytical skills. They should also be familiar with online marketing tools and platforms.