Freelance B2B Content Strategist

About the Role

We are seeking a dynamic and digitally savvy Freelance B2B Content Strategist with a passion for storytelling, branded communication, and corporate branding. This remote contract role focuses on developing impactful content strategies that resonate with B2B audiences and elevate our clients’ brand narratives, particularly on LinkedIn and other digital platforms.

As a B2B Content Strategist, you will craft and execute strategies that showcase our clients’ expertise, foster meaningful audience engagement, and align with their corporate goals to drive lead generation, amplify brand awareness and build brand equity.

Key Responsibilities

• Develop content strategies tailored to B2B audiences, emphasizing corporate branding and storytelling.
• Create engaging content for digital platforms, including LinkedIn, blogs, articles, whitepapers, and case studies.
• Leverage LinkedIn and other channels to design targeted campaigns that boost brand visibility and customer engagement.
• Conduct market research, competitor analysis, and trend monitoring to inform content strategies.
• Collaborate with cross-functional teams to ensure cohesive brand messaging across all platforms.
• Optimize content with SEO and content marketing best practices to maximize reach and effectiveness.
• Analyze performance metrics to refine strategies and enhance content impact.
• Stay updated on emerging B2B marketing trends and digital innovations.

Qualifications

• Proven experience as a B2B Content Strategist, Content Specialist, or similar role.
• Exceptional writing and editing skills, with the ability to craft compelling stories for corporate audiences.
• Expertise in using LinkedIn and other social media platforms for B2B branding and lead generation.
• Strong understanding of SEO principles and digital marketing trends.
• Experience conducting market research and competitive analysis.
• Excellent organizational skills with the ability to manage multiple projects and meet deadlines.
• Proficiency in content management systems (CMS), collaboration tools, and analytics platforms.
• Bachelor’s degree in Marketing, Communications, Journalism, or a related field (preferred).

What We’re Looking For

We’re looking for a creative thinker with a strong analytical mindset who can craft and deliver engaging messages for corporate audiences. You thrive at the intersection of strategy and storytelling, leveraging insights to create impactful, results-driven content. If you’re passionate about helping brands tell their stories effectively in the digital age, we want to hear from you.

About the Role

We are seeking a dynamic and digitally savvy Freelance B2B Content Strategist with a passion for storytelling, branded communication, and corporate branding. This remote contract role focuses on developing impactful content strategies that resonate with B2B audiences and elevate our clients’ brand narratives, particularly on LinkedIn and other digital platforms.

As a B2B Content Strategist, you will craft and execute strategies that showcase our clients’ expertise, foster meaningful audience engagement, and align with their corporate goals to drive lead generation, amplify brand awareness and build brand equity.

Key Responsibilities

• Develop content strategies tailored to B2B audiences, emphasizing corporate branding and storytelling.
• Create engaging content for digital platforms, including LinkedIn, blogs, articles, whitepapers, and case studies.
• Leverage LinkedIn and other channels to design targeted campaigns that boost brand visibility and customer engagement.
• Conduct market research, competitor analysis, and trend monitoring to inform content strategies.
• Collaborate with cross-functional teams to ensure cohesive brand messaging across all platforms.
• Optimize content with SEO and content marketing best practices to maximize reach and effectiveness.
• Analyze performance metrics to refine strategies and enhance content impact.
• Stay updated on emerging B2B marketing trends and digital innovations.

Qualifications

• Proven experience as a B2B Content Strategist, Content Specialist, or similar role.
• Exceptional writing and editing skills, with the ability to craft compelling stories for corporate audiences.
• Expertise in using LinkedIn and other social media platforms for B2B branding and lead generation.
• Strong understanding of SEO principles and digital marketing trends.
• Experience conducting market research and competitive analysis.
• Excellent organizational skills with the ability to manage multiple projects and meet deadlines.
• Proficiency in content management systems (CMS), collaboration tools, and analytics platforms.
• Bachelor’s degree in Marketing, Communications, Journalism, or a related field (preferred).

What We’re Looking For

We’re looking for a creative thinker with a strong analytical mindset who can craft and deliver engaging messages for corporate audiences. You thrive at the intersection of strategy and storytelling, leveraging insights to create impactful, results-driven content. If you’re passionate about helping brands tell their stories effectively in the digital age, we want to hear from you.