SEO: Blog Posts and Backlinks

We are looking for a talented SEO Specialist with a strong focus on content and backlink outreach to join our team. In this role, you’ll be responsible for optimizing blog posts to improve search rankings, developing an effective SEO strategy for content, and building relationships with other industry leaders to secure quality backlinks. You’ll play a crucial role in increasing organic traffic to our site by ensuring that our blog content is optimised and widely linked across trusted sites.

Responsibilities: Research, create, and optimise blog content to improve ranking on search engines for targeted keywords. Develop and implement an outreach strategy to build backlinks, including contacting industry leaders, bloggers, and websites for potential link placements. Monitor SEO performance and conduct keyword research to identify opportunities for content improvement and new blog topics. Analyse competitors backlink profiles and strategise ways to build similar or better-quality links. Collaborate with the content team to ensure SEO best practices are followed in all aspects of blog post creation. Stay up-to-date with the latest SEO trends, algorithm updates, and industry best practices. Qualifications: Proven experience in SEO with a focus on content optimisation and outreach for backlinks. Strong knowledge of SEO tools (e.g., Google Analytics, Ahrefs, SEMrush, Moz). Excellent written and verbal communication skills. Ability to create persuasive outreach messages and build relationships with other industry professionals. Familiarity with content management systems (e.g., WordPress). Self-motivated, organized, and capable of handling multiple projects simultaneously.